Flxpoint provides flexible pricing tools that let you apply markup rules across products and sales channels. You can set up base logic, override it by category or brand, and use MAP/MSRP protections. This guide will help you understand how pricing modifiers work, how to configure them, and how to preview results using real SKUs. 

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🔍What Are Pricing Modifiers?

Pricing modifiers in Flxpoint allow you to:

• Automatically adjust product prices before syncing to a sales channel
• Base pricing logic on cost, MAP, MSRP, or default list price
• Create rules by brand or category, and define which rule takes priority
• Ensure prices never fall below cost or MAP, or exceed MSRP

How Modifier Prioritization Works

Modifiers are applied in this order if all are enabled:

🧠 Why prioritization matters:
It ensures the most specific rule applies, helpful when fine-tuning pricing across product groups.

🛠️ How-to Guides

A. How to Apply MAP-Based Pricing Modifiers

MAP-based modifiers let you adhere to Minimum Advertised Price policies easily:

1. Go to Connections → Sales Channels → [Select Channel] → Modifiers
2. Enable the toggle for Price Modifiers
3. Select:
   1. Flat Markup on MAP, or
   2. Tiered Markup on MAP
4. Enter your markup values
5. ✅ Important: Click Save Changes to apply
6. ✔️ MAP modifiers only apply if the product has a MAP > 0

Note: MAP-based modifiers only apply if the MAP value is greater than 0.

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B. How to Prioritize Brand Rules

Set Up Category Rules:

1. Go to Modifiers → Category Rules → Manage Rules
2. Define markups by category
3. Choose Prioritization: decide whether Brand or Category overrides Base
    

Set Up Brand Rules:

1. Go to Modifiers → Brand Rules → Manage Rules
2. Define markups by brand
3. Set rule priority, so Brand overrides other rules if matched
    

📝 Example (SKU 2979995):

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Tip: Use the preview to verify real SKUs. Disable Brand Rules temporarily if needed.

C. How to Apply Global Price Modifiers

Global Price Modifiers allow you to apply a default pricing strategy across all sales channels, rather than configuring rules per channel. These rules are defined once and affect any product unless overridden by a channel-specific modifier.

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📍 Where to Configure:

• Navigate to Settings → Product Modifiers → Price
• You'll find tabs for:
• Base Rule
• Category Rules
• Brand Rules
• Additional Rules
  
   

🧭 Steps to Set Up a Global Modifier:

1. Under Base Rule, toggle the switch to Enabled
2. Select a Rule Type from the dropdown:
   1. Flat Markup on Cost
   2. Tiered Markup on Cost
   3. Flat Markup on MAP
   4. Tiered Markup on MAP
   5. Discount on MSRP
3. Choose whether your markup is a percentage change or a flat amount
4. Define the Markup Amount
5. Optionally, add an Additional Flat Markup
6. Scroll down to view the Modifier Preview for a sample item. This shows:
   1. Starting price
   2. Applied rules
   3. Estimated profit
   4. Highlighted MAP/MSRP compliance
7. Click Save to apply changes globally.

🧠 Why Use Global Modifiers?

Global rules are ideal if you want:

• A default pricing structure across your catalog
• Simpler setups without managing rules per sales channel
• Pricing consistency before mapping into individual listings

However, if a sales channel has channel-specific modifiers enabled, those will override the global settings.

🔁 How Global vs Channel Modifiers Interact

🧪 Tutorial 

Apply a Pricing Modifier to a Real SKU

Goal: Set up a pricing modifier and preview how it affects a specific product.

Scenario:

You want to test your pricing strategy for SKU 2979995, which has:

• Cost: $24.50
• MAP: $27.00
• MSRP: $29.99

Steps:

1. Navigate to your Sales Channel → Modifiers
2. Enable Flat Markup on Cost
3. Set a markup of +10%
4. Enter SKU 2979995 in the Modifier Preview panel
5. View calculated result:
   1. New price: $26.95
   2. Profit margin: 9.9%
6. Now test the same SKU using MAP-based markup:
   1. Set +5% on MAP
   2. Final price: $28.35
   3. This price overrides cost-based logic because of rule priority

🧪 You’ve now learned how to preview and validate pricing logic using a real SKU.

📚 Reference

1. Modifier Types & Logic

2. Additional Rules (Optional)

3. Modifier Preview Panel

Tip: Use this before publishing rules to ensure accuracy.